Posts tagged: launch

Previous Insider Circle Newsletters

So You Want To Launch a Product

20 Sep 2022

Everyone loves thinking about all the features their new software product will have, but many other elements need that same level of attention. I am guilty of missing some of these myself or at least putting them off too long. Here is an incomplete list of the “other stuff” you may need to deal with if you want to launch a product.

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Features and Gambling

14 Sep 2015

Sometimes, I get a lot of pressure from clients to build more and more features. There are plenty of people who speak on the perils of, “The Feature Trap.” I wanted to try and work out my own way of explaining it, and thought I would share where I wound up after thinking about this for a 5 hour car ride home.

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