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You've Been Handed an Impossible Ask, and a Timeline Nobody Believes

Feel alone trying to push the car and drive it at the same time? Dave did. He ran the engineering teams that built and maintained the core software the entire Fortune 100 company ran on. The 24-hour support team needed constant supervision. He oversaw every issue, coordinated with the staff, and made sure everything got done. He didn't have time to make things better, grow his people, or be strategic. Dave felt like he was alone and barely surviving.

By the time we said goodbye, his team handled whatever came next without his push. Surprises showed up sooner, smaller, and less often. The improvement was obvious to everyone, and people trusted him with the next big thing. He took a real vacation, and his phone stayed quiet.

At our farewell, he said, "When you started, I thought I just needed to play along because nothing would change, but now I never want to go back to the way things were."

It doesn't have to stay that way for you, either. I'm Ryan Latta. I deliver the answer to your impossible ask, and the team that makes the next one possible.

Why the Usual Fixes Don't Stick

How many times have you seen a group of consultants come in to add capacity, but the only thing bigger than your disappointment was the bill?

What about the highly paid management consultants who fill a gorgeous slide deck and leave you to figure out what to do with it?

The last big transformation turned into another project to manage, full of training, maturity models, and proving compliance, but not much changed other than the vocabulary.

Your teams and capabilities need to grow, but there just isn't enough time with everything else that has to get done.

And you're left pointing at the smallest wins and calling it success.

Change fails because it only targets the symptoms.

Oh, and it has to squeeze in between your delivery commitments.

The Watershed Method

Change your team keeps, aimed at the problem that matters.

Real change provides relief, not additional burden.

That relief comes from solving a real problem and creating change that lasts.

Most consultants will gladly mandate an implementation, whether or not it solves the problem. I work where people, teams, and process overlap, which is exactly where change either sticks or reverts.

I find the lines where the new way of working meets the old one, and I work right there, with groups and one-on-one, so people try the new way in earnest instead of just to keep their boss happy. I use data so the team can see the change is worth the struggle, and so the rest of the organization can see it too. Once a team crosses that line because they chose to, things flow differently, and they don't flow back.

Here's how it works:

1. Reality Mapping: map what's actually going on and why, with baselines, interviews, and analysis
2. Setting the Table: create an environment where people feel ready for the challenge
3. The Shift: begin the change and start the measures
4. Hold the Line: work at the edge of the change so it doesn't slide back
5. Double Down: use the results to reinforce the change and bring stakeholders along

When I'm done, the relief is real, and the change holds without anyone propping it up, including me.

What You Get

• One price. Period. You pay for the results, not the time it takes, and I'm there until it's done.
• A money-back guarantee on the quality of my work.
• A baseline before anything changes, so you, your boss, and your peers can all see the improvement.
• Regular updates, so nobody is confused or worried. When I raise an issue, it comes with data and a plan to fix it.
• A person you can call, not an account manager.

It's worked before:

• 10 Years of Scope in 6 Months: A nonprofit's first mobile app was months in and the scope kept growing. The forecast said finishing would take ten years. We re-scoped together and shipped in six months, without outages or bugs.
• Transforming A Team In Three Months: Dave's 24-hour support team couldn't run without him. Three months later: $1.9 million saved, every capability assessed 4+, and a manager who never wants to go back.
• The High-Performing Team: Thousands of developers, very little working software, and estimates short by years. The team I built delivered 450% faster, with zero bugs across two projects, within 24 hours of projected dates.
• Result-Oriented Transformation: Two years into an agile transformation, teams were sliding back to their old ways. Aiming the work at measurable results saved it, improved 500 teams, and kept people wanting the change three years later.
• 6-Day Work Week: A QA team at a quick-serve restaurant chain was chronically behind and pinning its hopes on a year-long automation effort. Fixing interruptions gave every member a full workday back, and automation arrived months early.
• Building a SaaS Business From the Ground Up: An IT organization was told to stop being a cost center and start creating value. Within three months it had customers ready to pay for a product worth about $7 million.

Start a Conversation

If you have an outcome you can't afford to wait on, the fastest next step is a short call. One price, a guarantee on the quality of my work, and I'm there until it's done. If I'm not the right fit, I'll say so and point you somewhere better.

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